Lifesum Brings In Growth Leader To Accelerate Next Phase Of Global Expansion
Los Angeles, CA. September 2026 — Lifesum, the global health and well-being platform used by more than 65 million people, is accelerating its next phase of global expansion with the appointment of experienced growth leader Philip Söderholm as VP Growth.
Söderholm joins Lifesum with more than 15 years of experience scaling businesses across digital health, fintech, and technology. He previously served as CEO of Preglife, where he led the company’s expansion across 12 markets, and as Head of Marketing at Lunar Bank, where he helped drive significant user and revenue gains.
His appointment comes as Lifesum builds on its position as one of the world’s leading nutrition and well-being platforms and expands into a broader health and well-being proposition. The company has already moved beyond traditional food tracking through investments in AI and personalization, its acquisition of biomarker-based personalized nutrition company LYKON, and the continued development of its corporate well-being service, which is used by global brands including Amazon and GE.
“Lifesum has built an exceptional global platform, and the opportunity ahead is enormous,” said Håkan Lejdstrand, Chairman of the Board at Lifesum. “We’re moving beyond nutrition tracking into personalized health and AI-powered wellbeing, and Philip brings the expertise to help us scale that opportunity globally.”
At Lifesum, Söderholm will lead the company’s growth strategy across its consumer, biomarker and B2B offerings, spanning acquisition and retention, partnerships, new audiences, and emerging commercial opportunities.
“Lifesum has the scale, product and ambition to become a much bigger player in global health and well-being,” said Philip Söderholm, VP Growth at Lifesum. “I’m excited to help turn that potential into sustainable growth and bring Lifesum to more people and more moments in their health journeys.”
Lifesum is evolving from a nutrition and food-tracking app into a broader AI-powered well-being platform, with nutrition at its core. Its proposition now connects nutrition with areas including personalized health, healthy aging and longevity, biomarker insights, AI-powered guidance, and emerging approaches to weight management including nutrition support for people using GLP-1 medications.
The company has continued to invest in AI-powered personalization, including its Multi Modal Tracking technology, which allows users to log food through multiple inputs and has helped move the product beyond traditional manual tracking. Lifesum is also developing partnerships and integrations that connect nutrition with other dimensions of health and well-being.
As interest grows in personalized health, longevity, biomarkers, and AI-powered health guidance, Lifesum is bringing these capabilities together in one accessible and convenient user experience. By connecting nutrition, personalized insights and AI-powered guidance within a single platform, Lifesum aims to make it easier for people to understand their health and make informed choices throughout their health journeys.
Söderholm’s appointment strengthens Lifesum’s ability to translate that expanding proposition into sustainable international growth, bringing together product, acquisition, retention, partnerships, and new commercial opportunities.
Media Inquiries
Philip Söderholm, VP Growth at Lifesum, is available for interviews.
Media contact: Harry Cymbler, Hot Cherry PR, harry@hotcherry.co.uk
About Lifesum
Lifesum is a leading global AI-powered nutrition platform that helps people make smarter food choices and build sustainable, long-term habits. From improving focus and energy to managing weight and overall wellbeing, Lifesum provides personalized meal plans, recipes, and AI-powered tracking tools designed to fit modern lifestyles. Learn more at www.lifesum.com.
